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Here at TypeA, we are constantly churning out new content—which means keeping up with the changing tide of social media on a regular basis. That’s why we recently attended the BlogWell conference at USC’s Davidson Continuing Education Center. On December 5, 2012, socialmedia.org hosted more than 150 representatives from multi-million dollar brands. We met with our colleagues at Coldwell Banker and listened to some gr

Brandon Gutman, a contributor at Forbes.com, recently declared that “2012 has been the year of growth for content marketing.” Gutman went on to detail the different types of content marketing strategies from brands like American Express and Marriott. As we move closer to the end of 2012, we decided to look back on content and determine whether it really is king this year. The answer is yes, and here are f